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Senior Product Executive

Date:  02-Jan-2021
Job Req ID:  688
Company:  Taikoo Sugar Limited



Taikoo Sugar Limited


Swire Foods group invests in and manages the development of various new food categories through its holding company Swire Foods Holdings Limited. The group manufactures, packages and distributes a variety of foodstuffs and beverage products under Swire Foods Trading (China), Taikoo Sugar, Swire MP Foods and Chongqing New Qinyuan Bakery.


Swire Foods Trading (China) distributes food products under the “Taikoo” brand and other brands in Mainland China. The company is also an exclusive distributor of Mövenpick ice-cream products in Mainland China.


Iconic brand Taikoo Sugar was established by Swire in 1881 and refined sugar in Hong Kong for almost 90 years. Today, Taikoo Sugar packages and sells premium sugar products, branded and private label single-serve sachets of sugar, salt, pepper and tea to the retail and catering sectors in Hong Kong and Mainland China. The company also has a well-established export business, and currently markets branded sugar products in Southeast Asia, the Middle East and North America.

With the expansion of the businesses, we have the following opening which calls for self-motivated and competent candidate urgently.



Job Scope:

•    Assist in driving and coordinating new product development projects, from idea generation, research, product development, package design to product launch 
•    Support all the new product development activities
•    Conduct data analysis, competitors’ study and product review to understand market dynamics and identify market opportunities for the category
•    Provide product training to sales team 
•    Prepare regular reports
•    Assist in ad hoc projects assigned



•    Degree holder in marketing, nutrition or science background
•    At least 3 years of relevant working experience in marketing / product development in food industry, China market experience is a plus
•    Proactive, detail-minded and results oriented
•    Strong communication skills, analytical and project management skills
•    Fluent in Cantonese, Mandarin and English
•    Good skills in Microsoft Office
•    More experienced candidate will be considered as Assistant Product Manage

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