General Manager, Group Public Affairs

Date:  10-Jun-2022
Job Req ID:  2206
Company:  John Swire & Sons (H.K.) Limited



John Swire & Sons (H.K.) Limited


A highly-diversified and global corporation, the Swire Group’s businesses encompass property, aviation, beverages and food chain, as well as marine services and trading & industrial activities. Its core businesses are mainly focused in Asia, with its key operations in Hong Kong and the Chinese Mainland. Within Asia, Swire's activities come under the Group's publicly quoted arm, Swire Pacific Limited, which is the largest shareholder in two Hong Kong listed companies: Swire Properties and Cathay Pacific Airways.


John Swire & Sons (H.K.) Limited is the holding company of the publicly-listed conglomerate, Swire Pacific Ltd. Our Group Public Affairs Department is now inviting candidates to apply for the following position:


General Manager, Group Public Affairs


The role is accountable for leading the strategic communication of the Swire brand story and engagement with key stakeholders, through a full suite of multi-channel communications programmes and stakeholder engagement initiatives. 




  • Monitor and analyse key social and political affairs in Hong Kong, and to manage the communication of the Group’s position on these issues consistent with the Group’s strategic objectives
  • Devise and execute strategic engagement of the Group’s key stakeholders in Hong Kong, including media, business community, chambers of commerce, and government officials, etc
  • Actively involve in trade chambers activities and committees, as well as government advisory committees
  • Lead responsibility for strategic communication of corporate information to external parties through various channels
  • Oversee the management of corporate events such as press conference, capital markets day, group conferences and management meetings, company anniversaries, etc
  • Provide advice and support to the communications functions of the Head Office Crisis Management Team, and operating companies on incident responses 
  • Act as a gatekeeper of the Swire brand to ensure operating companies adhere to corporate identity guidelines 
  • Collaborate with communication partners in operating companies to ensure communication campaign and messages are aligned across the Group  




  • Bachelor’s degree or above, with at least 15 years of public affairs and corporate communications experience in sizable organizations or listed companies
  • Strong network with media, government stakeholders, key influencers and trade chambers
  • Proven track record in crisis and issue management, and a thorough understanding of current affairs and the media landscape
  • Excellent communication skills in both spoken and written English and Chinese (Cantonese and Putonghua)
  • Outstanding interpersonal and presentation skills


At Swire, we are committed to creating an inclusive and supportive working environment for all our people regardless of their age, gender, gender identity, sexual orientation, relationship, family status, disability, race, ethnicity, nationality, religious or political beliefs. We believe in creating an environment where people feel comfortable at work and are able to realise their full potential.

We offer a competitive package to the right candidate. If you meet the qualifications and are interested in this position, you can send your application by clicking ‘Apply Now’. We will contact all shortlisted candidates.

The Swire group is an equal opportunity employer. All applications will be used exclusively for selection purposes and handled confidentially by authorised personnel only. Your application may also be considered for other suitable positions within the Swire group (please indicate clearly on your application if you would not like to be considered for other positions within the group.) Following the data privacy ordinance, all unsuccessful applications will be destroyed after an appropriate time.