Manager, Corporate Communications, Chinese Mainland

Swire (Shanghai) Management Limited Beijing Branch

The Swire Group is a highly diversified global business group, with its principal areas of operation in the Asia Pacific region and centred on the Greater China area, where the name 太古 or Taikoo, meaning “Great and Ancient”, is a household name. The Group is engaged principally in Property, Beverages & Food Chain, Aviation, Marine Services and Trading & Industrial, as well as new area of healthcare. Within Asia, Swire’s activities come under the Group’s publicly quoted arm, Swire Pacific Ltd. Elsewhere in the world, businesses are held by the parent company, John Swire & Sons Ltd.

Swire first opened an office in Shanghai in 1866. Today, the Group’s business areas in the Chinese Mainland comprise property investment and management, Coca-Cola bottling production and distribution, food manufacturing and distribution, scheduled airline passenger services and air cargo, aircraft engineering and maintenance services, deep-sea shipping, sports and lifestyle footwear and apparel wholesaling and retailing, with nearly 40,000 employees.

We are now inviting candidates to apply for the following position, based in our Beijing office:
 

Manager, Corporate Communications, Chinese Mainland

The role supports the Head of Corporate Communications, Chinese Mainland, in driving the corporate communications of the Swire Group in the Chinese Mainland by managing internal and external communication programmes across various channels with engaging and impactful messaging.

Responsibilities: 

• Develop and implement communication plans aligned with the Group's corporate communication strategy and messaging in the Chinese Mainland. Ensure all content meets Swire’s quality, brand, and social/political standards across media, social media, and internal platforms
• Provide training and guidance to junior team members to ensure high-quality content creation, and foster a culture of continuous improvement and operational excellence within the team
• Build and maintain relationships with key industry influencers, such as academics, social media KOLs, PR associations, and government departments, to strengthen Swire’s brand profile
• Manage internal communication programmes and publications by building trusted relationships with internal stakeholders to achieve effective communication goals
• Monitor media and social media coverage, to provide timely reports/alerts on potential reputational risks. Collaborate with the Head of Corporate Communications, Chinese Mainland, and Hong Kong head office to develop response strategies and statements 
• Plan and execute corporate communication events, such as press conferences, internal conferences, and company celebrations. Coordinate with cross-functional teams in the Chinese Mainland and Hong Kong to ensure successful delivery
• Assist in managing communication budgets and PR agencies, to ensure the communication objectives are met within budget and up to Swire’s standards

To be successful in this role, you must have:

• A Bachelor's degree or above, preferably in Communication, Journalism or a related discipline
• At least 6 years’ experience in PR or communication field, with a background as an editor or journalist in government or business media organisations
• A thorough understanding of local media regulations and related laws, with an awareness of political and cultural nuances and the ability to navigate the local business environment tactfully
• Solid storytelling and copywriting skills
• Exceptional interpersonal skills, with the ability to engage internal and external stakeholders effectively  
• Excellent command of both written and spoken English and Chinese

Application:
At Swire, we are committed to creating an inclusive and supportive working environment for all our people regardless of their age, gender, gender identity, sexual orientation, relationship, family status, disability, race, ethnicity, nationality, religious or political beliefs. We believe in creating an environment where people feel comfortable at work and are able to realise their full potential.

We offer a competitive package to the right candidate. If you meet the qualifications and are interested in this position, you can send your application by clicking ‘Apply Now’. We will contact all shortlisted candidates.
 

The Swire Group is an equal opportunity employer. All applications will be used exclusively for selection purposes and handled confidentially by authorised personnel only. Your application may also be considered for other suitable positions within the Swire group (please indicate clearly on your application if you would not like to be considered for other positions within the group.) Following the data privacy ordinance, all unsuccessful applications will be destroyed after an appropriate time.